How to Add a Watermark to a Photo

Post a photo online and it can be copied, reposted, and passed off as someone else's in seconds. A watermark — your name, handle, or logo laid over the image — deters casual theft, credits you wherever the image travels, and gives your photos a consistent, branded look. Here's how to add one that protects without ruining the picture.

Why watermark your photos

• Attribution — your name follows the image if it's reposted.
• Deterrence — a visible mark makes an image far less appealing to steal.
• Branding — a consistent logo across your portfolio or shop looks professional.
• Marketing — reshared images carry your handle back to your page.

Text vs logo watermarks

A text watermark (your name or @handle) is quick and readable at any size — great for social posts and photography credit. A logo/image watermark suits brands and shops; use a transparent PNG so it blends onto the photo. Whichever you choose, keep it semi-transparent so it protects the image without covering the subject.

Step-by-step: watermark a photo with ToolsGravity

1. Open the Photo Watermark tool and upload your image (or use the logo watermark tool for an image mark).
2. Type your text or add your logo, then set opacity, size, and position.
3. Apply and download the watermarked photo.

Placement & opacity by use case

Tips

• Corner marks get cropped out. If protection matters more than looks, a centred or lightly tiled watermark is much harder to remove.
• Match the contrast. White text with a subtle shadow reads on both light and dark photos.
• Watermark last. Resize and compress the photo first, then apply the watermark so it isn't degraded by later edits.

Summary

A watermark credits your work and deters theft without a heavy footprint. Use text for credits and handles, a transparent-PNG logo for brands, keep opacity around 30–70%, and go centred when protection matters most. The ToolsGravity Photo Watermark tool adds it in your browser in seconds.